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Top 5 Budget-Friendly Car Brands with Strong Resale Value for Middle-Class Consumers

When it comes to purchasing a new car, affordability is a key factor for many buyers. However, it’s also important to consider the resale value of the vehicle, especially if you plan on selling or trading it in the future. Depreciation is inevitable with vehicles, but some car brands hold their value better than others. In a recent CarEdge roundup, several affordable car brands were highlighted for their high resale values.

One of the top brands for maintaining value is Toyota. According to CarEdge, Toyota consistently ranks at the top of popular brands for resale value, with nearly a 70% five-year retention rate. Kelley Blue Book also named Toyota as its best resale value brand for 2024. Models like the 4Runner, Tacoma, and Highlander are known for holding their value well. The Yaris, with a starting MSRP of under $16,000, is also a great option for those looking for a budget-friendly choice with high resale value.

Mazda is another brand that has seen improvements in its resale values in recent years. CarEdge reports that Mazda has about a 65% five-year resale value, making it a strong contender for those looking for a reliable brand with good value retention. The CX-3, with a starting MSRP of under $21,000, is one of the more affordable models in the Mazda lineup.

Honda is a solid choice for those seeking a brand with good resale values. CarEdge notes that Honda has about a 65% five-year resale value, making it a reliable option for value-conscious shoppers. Models like the Civic, CR-V, and Accord are popular choices with solid resale values. The Civic coupe, with an MSRP starting under $22,000, is a great option for those looking for a budget-friendly Honda model.

Subaru is known for retaining its value well over time, with models like the BRZ, Impreza, and Outback performing strongly in terms of resale value. CarEdge recommends Subaru for those looking for long-term value, as their vehicles consistently hold their value better than most other car lines. The Impreza, with a starting MSRP of $19,795, is an affordable option, while the Outback can be found for under $30,000.

Jeep also makes the list for brands with high resale value, but not all models are equal in terms of affordability and value retention. The Wrangler is a solid choice for value retention, with a relatively affordable base MSRP of around $32,000. However, the Compass is not as strong when it comes to holding its value, according to CarEdge.

In conclusion, when shopping for a new car, it’s important to consider not only the upfront cost but also the resale value of the vehicle. Brands like Toyota, Mazda, Honda, Subaru, and Jeep are known for their high resale values, making them great options for middle-class buyers looking for affordable cars that hold their value well over time.

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