Acura, the luxury brand under Honda, is making waves in the electric vehicle market with the unveiling of its first concept SUV electric vehicle that will be produced at the Marysville Auto Plant by the end of 2025. This marks a significant milestone for Acura as it enters the world of electric vehicles and showcases its commitment to sustainability and innovation.
The Acura Performance EV Concept made its debut at Monterey Car Week in California, giving attendees a glimpse of what the future holds for Acura’s electric vehicle lineup. This SUV will be the first model engineered on Honda’s new EV platform and the first EV to be produced at Honda’s EV hub in Ohio. Acura’s focus on performance and luxury is evident in the design and technology of this concept vehicle.
Honda’s investment in electric vehicles is evident with the announcement of a $3.5 billion plant with LG Energy Solution to produce batteries for Honda and Acura vehicles. Additionally, $700 million is being spent to retool three Ohio plants, including the Marysville Auto Plant, to manufacture electric vehicles and components. This strategic move positions Honda and Acura as key players in the evolving electric vehicle market.
„The Acura Performance EV Concept kicks off the exciting next step in our electrification strategy, showcasing the styling direction of our next all-new, all-electric Acura model that will debut next year,“ said Mike Langel, assistant vice president of Acura National Sales. This statement highlights Acura’s commitment to delivering an exhilarating driving experience in the electrified future, while also staying true to its luxury and performance roots.
The concept vehicle itself is a sight to behold, with a design that draws inspiration from hydrofoil superyachts. The vented hood and prominent side vents give the SUV a sporty and futuristic look, while the Moonlit White Pearl color with a semi-matte finish adds a touch of elegance. Acura’s attention to detail and innovative design elements set this concept vehicle apart from the competition.
While Acura has not yet announced a price for the vehicle, the anticipation and excitement surrounding its release are palpable. This marks the fifth Acura concept vehicle displayed at Monterey Car Week in the last 11 years, showcasing Acura’s commitment to pushing the boundaries of design and technology in the automotive industry.
In conclusion, Acura’s unveiling of its first electric vehicle to be produced in Marysville is a significant milestone for the brand and a testament to Honda’s commitment to electric vehicles. With a focus on performance, luxury, and innovation, Acura is poised to make a splash in the electric vehicle market with its upcoming SUV. Stay tuned for more updates on this exciting development in the world of electric vehicles.