Casey’s, a well-known convenience store and pizza chain, is seeking new brand partnerships to expand its offerings across its 17-state footprint. The retailer recently announced its first-ever Casey’s Innovation Summit, a competitive event designed to find brands with innovative products that can be distributed in their 2600-plus stores. This initiative reflects Casey’s commitment to providing high-quality, affordable products that meet the needs of their guests.
Chris Stewart, Vice President of Merchandising at Casey’s, expressed excitement about the Innovation Summit, stating, „We are excited to host the first-ever Casey’s Innovation Summit, giving a range of brands the opportunity to showcase why their food and beverage products should be available in our stores and reach the guests we serve every day.“ This event aims to introduce new, differentiated, and exclusive products to Casey’s customers, enhancing their convenience store experience.
Food and beverage companies are encouraged to apply online for the opportunity to showcase their products and engage with Casey’s merchants. Applications are being managed through RangeMe, a platform that connects suppliers with retailers. Selected companies will have the chance to attend an initial virtual meeting, with the possibility of being invited to the in-person Innovation Summit in Ankeny, Iowa, on October 30, 2024.
Wayne Bennet, Senior Vice President of Retail at ECRM/RangeMe, expressed enthusiasm about the partnership with Casey’s for the Innovation Summit, highlighting the importance of product innovation and connecting suppliers with the retailer’s merchant team to drive sales growth and offer more relevant products to customers.
The application period for the Casey’s Innovation Summit is open until August 19. Interested companies can apply on the RangeMe website. This event presents a unique opportunity for brands to expand their reach and gain exposure to Casey’s extensive guest base.
Casey’s, a Fortune 500 company listed on NASDAQ (CASY), has a long-standing reputation for providing freshly prepared foods, quality fuel, and friendly service at its locations. With over 50 years of experience, Casey’s has grown to become the third-largest convenience store retailer and the fifth-largest pizza chain in the United States. Customers can enjoy a variety of food and beverage options, including pizza, donuts, bakery items, beverages, and snacks, both in-store and through online ordering.
In conclusion, the Casey’s Innovation Summit represents an exciting opportunity for food and beverage brands to partner with a leading convenience store retailer and expand their distribution across a 17-state footprint. By participating in this event, companies can showcase their innovative products, engage with Casey’s merchants, and potentially reach a broader audience of customers. For more information and to apply, visit www.rangeme.com/caseysinnovation.