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Fast Company: YouTube to Assist Creators‘ Fans in Building Online Communities

YouTube has long been a platform for creators to share their content with the world, but now the video-sharing giant is taking steps to help creators build online communities with their fans. In a recent announcement, YouTube revealed that it will be rolling out new features that will make it easier for creators to engage with their audience and foster a sense of community among their fans.

One of the key features that YouTube is introducing is the ability for creators to create and manage their own online communities directly on the platform. This means that creators will be able to create discussion boards, host live chats, and even organize fan events all within the YouTube ecosystem. This move is a significant shift for YouTube, which has traditionally focused on individual videos rather than fostering ongoing relationships between creators and their fans.

By allowing creators to build online communities, YouTube is not only helping creators to connect with their fans on a deeper level, but it is also creating a more engaging and interactive experience for viewers. Fans will now have the opportunity to interact with each other, share their thoughts and opinions, and connect with like-minded individuals who share their passion for a particular creator or topic.

In addition to the new community features, YouTube is also introducing a new „Fans“ tab on creator channels. This tab will showcase a list of the creator’s most engaged fans, allowing creators to recognize and reward their most loyal supporters. This move is a smart one for YouTube, as it will help creators to build stronger relationships with their fans and encourage them to continue supporting their favorite creators.

Overall, YouTube’s decision to help creators build online communities is a positive step forward for the platform. By fostering a sense of community among fans, YouTube is not only helping creators to grow their audience and increase engagement, but it is also creating a more inclusive and interactive experience for viewers. With these new features, YouTube is positioning itself as a platform that is not just about watching videos, but about building connections and relationships with creators and fans alike.

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