InterMedia Group of Companies® (InterMedia) has recently made a significant announcement, welcoming Kris Johnson as their new Vice President of Growth & Business Development. With a wealth of experience in performance advertising and business development, Johnson is poised to bring a fresh perspective and drive continued growth for the company.
In a statement, Johnson expressed his excitement about joining the InterMedia team, citing the company’s track record of success and innovative approach to performance marketing. He highlighted the unique combination of big agency thinking, independent agency agility, and entrepreneurial philosophy that sets InterMedia apart in the industry. Johnson looks forward to collaborating with the talented team at InterMedia and partnering with clients to expand their marketing strategies.
With over 20 years of experience in agency, ecommerce, and direct-to-consumer marketing, Kris Johnson brings a wealth of knowledge and expertise to his new role. His background includes launching and testing new brands on television, as well as scaling high-volume campaigns for well-known brands such as Generac, Positec, Fight Camp, and Weber Grill. Johnson’s proven track record in driving growth and marketing success makes him a valuable addition to the InterMedia team.
Robert Yallen, President & Chief Executive Officer of InterMedia, praised Johnson’s extensive experience and industry knowledge, emphasizing his role as a top growth executive in the direct-response advertising industry. Yallen expressed confidence in Johnson’s ability to deliver exceptional value to both the agency and its clients, highlighting the strategic importance of his appointment.
Based in Woodland Hills, California, Kris Johnson can be reached at 626.840.2476 or via email at [email protected] For more information about InterMedia and its services, interested parties can visit their website at http://www.im.agency.
Founded in 1974, the InterMedia Group of Companies® is a fully integrated advertising, media, analytics, marketing, technology, entertainment, and communications organization with a reputation for blending direct response advertising with general market techniques. With a focus on brand response, direct response, retail, brand building, and ecommerce advertising, IMGC offers a range of services through its various business units, including InterMedia Advertising®, InterMedia Time Buying Corp®, InterMedia Interactive®, MediaPoint Network®, InterImage Productions®, InterPost Productions Editorial, InfoTech Development™, InterMedia Entertainment®, and CPM Networks™.
For more information about the InterMedia Group of Companies® and its services, interested parties can visit their website at http://www.InterMedia.agency. For media inquiries or further information, individuals can contact Hunington Sachs, Esq., VP of Business & Legal Affairs at [email protected] or 818-933-8739.
In conclusion, Kris Johnson’s appointment as Vice President of Growth & Business Development at InterMedia marks an exciting new chapter for the company. With his extensive experience and proven track record in performance advertising and business development, Johnson is well-positioned to drive growth and success for both InterMedia and its clients. His strategic vision and industry expertise make him a valuable asset to the team, and his appointment signals a commitment to continued innovation and excellence in the field of performance marketing.