Health enthusiasts and wellness influencers are buzzing about the latest trend in plant-based beverages – okra water. According to Pinterest’s Fall 2024 Trend Report, okra water is the most searched food and drink item on the platform, with searches increasing by a whopping 470% since last year. This slimy elixir is said to aid digestion, improve vaginal health, and provide vitamins and nutrients to nourish the body.
To make okra water, simply soak okra in water for up to 24 hours, strain it, and drink the resulting thick liquid with a gel-like texture. While research on the benefits of okra water is lacking due to its relatively new status as a drink form of the plant, many believe that it can offer similar benefits to consuming okra in its solid form, such as aiding digestion and improving skin appearance.
In addition to okra water, Pinterest users have been searching for other trendy food and wellness items, such as portobello mushrooms, quinoa pudding, cloud eggs, and Ashwagandha. Jelly has also been gaining popularity as people experiment with different flavors for a sweet and satisfying treat. Searches for pistachio butter have increased by 240%, indicating a growing interest in nut-based spreads.
When it comes to incorporating jelly into their diets, Pinterest users are getting creative with recipes for blueberry jelly, plum jelly, peach jelly, black raspberry jelly, milk jelly, and raspberry jelly. The versatility of jelly as a food ingredient is being explored in various culinary creations, showcasing its potential beyond just a spread for toast.
Japanese cuisine has also been on the rise in terms of search interest, with a 50% increase in searches for „Japanese food“ on Pinterest. Specific Japanese dishes and treats like deconstructed sushi bowls, easy mochi recipes, Japanese candy, chicken karaage, katsu curry, and tempura sushi have seen significant spikes in search activity, indicating a growing fascination with Japanese culinary traditions.
Overall, the food and wellness trends on Pinterest reflect a growing interest in plant-based beverages like okra water, as well as a willingness to explore new and innovative ways to incorporate healthy and flavorful ingredients into everyday meals. Whether it’s experimenting with jelly flavors or trying out Japanese recipes, Pinterest users are embracing a diverse range of culinary experiences to nourish their bodies and tantalize their taste buds.