During the summer, with more free time on our hands, the interest in shopping grows, and a significant part of it is channeled through portals like Temu, which can be accessed via mobile from anywhere, even remote and far from major cities. This availability, combined with the efficiency of logistics companies that can deliver any product to any location in less than 72 hours, makes everything very convenient. However, to avoid surprises, it is advisable to take some precautions when accessing portals of this type.
### Why is Temu so popular?
You have probably heard of this Chinese e-commerce giant, even if not in depth, and it is very likely that you have downloaded the app to browse through it. The low prices and effective marketing strategy have made Temu one of the most downloaded apps in the world. However, there are also risks associated with Temu, as detailed by ESET, a cybersecurity specialist. Temu, like Shein, is not a magical treasure trove, but it is not Amazon either. That’s why some EU countries have already taken precautions.
### Imitations and sizes
Temu, being a non-European company, has a somewhat relative respect for the regulations governing patents and trademarks in Europe and the United States. They do not sell fake products, but rather almost identical imitations of the original, which may look one way in photos and very different when they arrive at the buyer’s doorstep. A Chinese XL is not the same as a European XL, and this is something to keep in mind. Therefore, it is advisable to try to know the exact measurements of what you are buying before it is too late, as returns to Temu can be complicated.
### Be cautious with promotions
Temu is popular, and where there is interest, cybercriminals act. One of their latest strategies is to offer cash or rewards exchangeable in the company’s app, but more often than not, these are scams. Be wary of cases where you are encouraged to benefit from such rewards with, for example, provocative photos of celebrities or gift cards for games like Roblox.
### There are opportunities, but stay vigilant
Despite all these circumstances, there are opportunities of interest on Temu, but to avoid falling for a scam, never click on unsolicited email links or ads, do not save payment details in the account, verify offers, analyze each product, and be wary of very high discounts. At least, this is what ESET recommends.
In conclusion, while Temu offers a wide range of products at attractive prices, it is essential to be cautious and take necessary precautions to ensure a safe and satisfactory shopping experience. By being aware of potential risks and staying vigilant, you can make the most of the opportunities that platforms like Temu offer without falling victim to scams or fraudulent activities.