The arrival of two giant pandas gifted by Beijing to Hong Kong’s Ocean Park has sparked excitement and optimism among government officials, lawmakers, and tourism industry professionals. The pandas, expected to arrive by the end of September, are seen as a potential game-changer for the city’s tourism strategy.
Paulo Pong Kin-yee, chairman of Ocean Park, expressed his commitment to exploring every business opportunity to increase visitor numbers through the panda economy. He assured that the park has the necessary manpower and resources to care for the pandas, including the newborn cubs being closely monitored and cared for.
Lawmaker Michael Tien Puk-sun hailed the pandas as a significant boost to Hong Kong’s economy, emphasizing their unique appeal as a natural attraction that money cannot buy. He believes that the pandas will help the city stand out and attract tourists seeking authentic and memorable experiences.
Ying Ying, the oldest first-time giant panda mother at age 19, gave birth to a female cub and a male cub, capturing the hearts of many. The adorable newborns have already garnered attention on social media, with Ocean Park providing daily updates to keep the public informed and engaged.
Legislator Chan Yung proposed leveraging the pandas to reshape tourism development in Hong Kong, suggesting the creation of panda-themed products, outdoor displays, licensed merchandise, and even painting Cathay Pacific aircraft with panda designs. These initiatives aim to enhance the city’s branding and appeal to both local and international visitors.
Timothy Chui Ting-pong, executive director of the Hong Kong Tourism Association, emphasized the importance of developing panda-related intellectual property to maximize the tourism potential of the bears. By creating unique experiences, merchandise, and promotional campaigns centered around the pandas, Hong Kong can differentiate itself and attract a diverse range of tourists.
Freddy Yip Hing-ning, president of the Hong Kong Travel Agent Owners Association, acknowledged the pandas‘ potential to bring new elements to local tourism but urged caution in relying solely on them to attract visitors. He suggested exploring regional promotional efforts to attract tourists from neighboring countries and regions.
Lawmaker Lo Wai-kwok highlighted the educational and patriotic value of the pandas, suggesting that they could serve as a tool for national education. By showcasing Chinese flora and fauna, including the giant pandas, alongside cultural, historical, and technological aspects, Hong Kong can foster a sense of pride and connection among residents.
In conclusion, the introduction of giant pandas to Ocean Park presents a unique opportunity for Hong Kong to enhance its tourism offerings, boost its economy, and promote national pride. By capitalizing on the pandas‘ appeal through innovative initiatives and strategic partnerships, the city can position itself as a premier destination for both local and international visitors.