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Top 18 Influential Figures in Digital Marketing

In today’s digital age, influence marketing has become one of the most effective revenue-generating techniques for businesses. With 45% of digital marketers recognizing its potential, it’s clear that leveraging the power of influencers can significantly impact your brand’s growth and success. If you’re considering adopting influence marketing for your business, why not learn from the industry’s best digital marketing influencers? These experts have a massive following and can provide valuable insights into the latest digital marketing strategies for business growth.

Here is a list of the top 18 digital marketing influencers you must follow to uplevel your knowledge and stay ahead of the curve:

  1. Ryan Deiss: Known for creating Customer Value Optimization, Ryan Deiss is the CEO and Founder of DigitalMarketer.com. With over 40 businesses under his belt, Ryan continues to share effective marketing techniques with the world.

  2. Neil Patel: A leader in SEO education, Neil Patel has worked with top brands like Amazon and HP. His blogs are a treasure trove of valuable information on content marketing and optimization strategies.

  3. Gary Vaynerchuk: As the owner of VaynerMedia, Gary Vaynerchuk is a well-known digital marketing expert and best-selling author. He has helped numerous businesses thrive in the digital landscape.

  4. Ann Handley: Named one of the most influential women on social media by Forbes, Ann Handley is a pioneer in content marketing. Her insights have revolutionized the way businesses approach content creation.

  5. Larry Kim: CEO of MobileMonkey Inc. and WordStream, Larry Kim is a leading expert in Facebook and Google Ads. His expertise in keyword research and social media marketing is unparalleled.

  6. Rand Fishkin: Co-founder of MOZ and SparkToro, Rand Fishkin is a popular name in the SEO industry. His software and data business help professionals deliver quality to their target audiences.

  7. Lilach Bullock: An expert in online lead generation, Lilach Bullock has been recognized as one of the top women social media influencers. Her knowledge in website conversions and content marketing is invaluable.

  8. Justyn Howard: CEO of SproutSocial, Justyn Howard simplifies social media management for brands and agencies. His insights on social media advancements are a must-follow for businesses.

  9. Pam Moore: A social media marketing guru, Pam Moore excels in conversion optimization and brand development. Her strategies for boosting social media content have earned her a massive following.

  10. Eric Siu: Co-host of the Marketing School podcast, Eric Siu has worked with top brands like Amazon and UBER. His custom digital strategies have helped businesses accelerate their growth.

  11. Matt Bailey: An internet marketing expert and popular speaker, Matt Bailey has taught online marketing at over 1,000 companies. His books on digital marketing make complex information easy to understand.

  12. Brad Geddes: A PPC geek and author of Advanced Google AdWords, Brad Geddes is a leading expert in pay-per-click advertising. His software for automating AdWords ad testing is a game-changer for marketers.

  13. Jay Baer: A marketing consultant and speaker, Jay Baer is the founder of Convince & Convert. His focus on customer experience has helped over 700 companies improve their digital marketing strategies.

  14. Marsha Collier: An e-commerce expert and educator, Marsha Collier has written over 40 books on online customer service and social media marketing. Her expertise in eBay and social media marketing is unmatched.

  15. Bryan Eisenberg: Internationally recognized for improving conversion rates and customer experiences, Bryan Eisenberg is a pioneer in digital marketing. His books on persuasive content have helped marketers worldwide.

  16. Madalyn Sklar: A Twitter marketing expert with 23 years of experience, Madalyn Sklar hosts popular Twitter chats and podcasts on Twitter marketing. Her insights on social media have reached billions of impressions.

  17. Mari Smith: Known as the "Queen of Facebook," Mari Smith has been at the forefront of Facebook marketing since its inception. Her books on Facebook marketing are essential reads for digital marketers.

  18. Joanna Wiebe: The original conversion copywriter and co-founder of Copy Hackers, Joanna Wiebe has consulted for top companies like Tesco and Shopify. Her expertise in conversion copywriting is invaluable for businesses.

By following these top digital marketing influencers, you can gain valuable insights into the best practices that will guide your business towards better ROI. Their expertise and proven methods can help you navigate the ever-evolving digital landscape and achieve success in your marketing efforts.

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