The use of brominated vegetable oil (BVO) in food and drinks has officially been banned in the United States, as announced by the U.S. Food and Drug Administration last month. BVO is a food additive that was once widely used in popular drinks like Mountain Dew and Powerade to prevent citrus flavorings from separating and floating to the top of the beverage. However, due to potential health risks associated with BVO, brands such as Coca-Cola and PepsiCo have been phasing it out of their products.
Studies have linked BVO to various health hazards, including harm to the thyroid, liver, and heart. The FDA concluded that BVO in food is no longer safe after research in rodents showed a connection between the ingredient and thyroid damage. Additionally, BVO has been associated with neurological and reproductive issues, as well as headaches, skin irritation, fatigue, and loss of muscle coordination and memory. The Environmental Working Group, a consumer health advocacy nonprofit, has also highlighted these concerns.
BVO has been banned from drinks sold in Europe and Japan for years, and California passed a law last October banning the ingredient, along with three other harmful chemicals, from food sold and produced in the state. The FDA’s decision to revoke the regulation allowing the use of BVO in the U.S. was based on studies conducted in collaboration with the National Institutes of Health (NIH) that found potential adverse health effects in humans.
While few beverages in the U.S. currently contain BVO, some products still list it as an ingredient. Sun Drop, made by Keurig Dr Pepper, and Orangette orange soda sold at Walmart are examples of drinks that still contain BVO. However, companies are actively reformulating their products to remove BVO, with KDP stating that Sun Drop will be BVO-free by the end of 2024.
Consumers are advised to check the ingredient label of beverages if they are unsure whether BVO is present. The FDA’s rule banning BVO went into effect on August 2, 2024, with a compliance date set for one year after the effective date. This allows companies time to reformulate, relabel, and deplete their inventory of BVO-containing products before the FDA begins enforcing the final rule.
In conclusion, the ban on BVO in food and drinks marks a significant step towards ensuring the safety and well-being of consumers. By being informed about the potential health risks associated with certain food additives, individuals can make healthier choices when it comes to their diet and beverage consumption.