Xpeng, a leading manufacturer of smart electric vehicles from China, has officially launched its Coupe G6 SUV model for the Thai market. This move comes after the company opened pre-booking for the vehicle in March, generating significant interest among consumers. The Xpeng G6 is available in two variants in Thailand, with the Standard Range priced at 1,439,000 baht (approximately Rp655 million) and the Long Range at 1,599,000 baht (Rp728 million).
The launch of the Xpeng G6 in Thailand marks a significant milestone for the company as it expands its presence in the Southeast Asian market. Xpeng is known for its innovative approach to electric vehicles and cutting-edge technology, making it a popular choice among consumers who value modernity and sustainability. James Wu, Vice President of Accountance and Finance at Xpeng Motors, emphasized the company’s commitment to the Thai market and its vision for the future of transportation.
According to Wu, Xpeng has been gaining popularity in several European countries and the Middle East, with its technology poised to revolutionize the automotive industry. The company’s global market strategy includes collaborating with local partners to establish a comprehensive network and provide effective after-sales services to customers. This approach ensures that Xpeng can deliver a seamless experience to consumers worldwide.
In Thailand, Xpeng has appointed Apin Singthaweesak as the CEO of Xpeng Thailand, granting the local team the authority to represent the brand in the country. Singthaweesak expressed the company’s goal of creating a complete electric vehicle ecosystem in Thailand, offering advanced technology that meets the needs of Thai customers while promoting sustainability. Xpeng Thailand is dedicated to expanding its dealer network across major cities in the country, providing convenient access to its electric vehicles.
Beyond Thailand, Xpeng has been making strides in the Asia Pacific region, with expansions into markets such as Singapore, Australia, and Nepal. The company’s focus on innovation, quality, and customer service has positioned it as a key player in the global electric vehicle market. By introducing the Xpeng G6 SUV model in Thailand, Xpeng is not only showcasing its technological prowess but also paving the way for a more sustainable future in the automotive industry.
Overall, the launch of the Xpeng G6 in Thailand represents a significant step for Xpeng as it continues to expand its presence in the region and introduce its cutting-edge electric vehicles to a wider audience. With a strong emphasis on technology, sustainability, and customer satisfaction, Xpeng is poised to shape the future of transportation and drive the adoption of electric vehicles in Thailand and beyond.